If you're reading this, then you're probably not still cranking out press releases on a mimeograph machine, licking stamps and stuffing the envelopes into the mailbox.
But have you ever thought about skipping the media and sending your press releases directly to readers?
Find out more. Tune in next week's IAOC Blog Show when David Meerman Scott shows you how to put RSS feeds to work for you and send your messages directly to your target audience.
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