Quick tips to increase traffic to your website

"Prospective clients can’t call you if they don’t know you or your Website exists," says B2B marketing expert Dianna Huff. So she put together a handy primer for getting traffic to your website. The quick start guide includes tips on SEO, Viral Marketing and more.

Once you get them into the tent, Dianna offers advice on how to keep them there, with "content that answers their unspoken questions" and increases trust. Read it here: How to Increase Traffic to a B2B or Consultant's Website

Is blogging a waste of time?

Hoo boy! Now I'm really going to get in trouble with the blogerati! But you have to read this one.

Is it a waste of time to try promoting yourself by blogging?

Seth Godin sees blogs as the Electronic Grail. But usability expert Jakob Nielsen is also an Internet force to be reckoned with. And here's his advice to those who want to be recognized as experts and thought leaders:

To demonstrate world-class expertise, avoid quickly written, shallow postings. Instead, invest your time in thorough, value-added content that attracts paying customers.

Read Nielsen's whole article: Write Articles, Not Blog Postings Then let me know what you think. (I can just see Bob Bly nodding his head!)

I have my own ideas about the value of blogging. But I'm saving them for an article ;)