A few years ago, I had an on-blog conversation with Bob Bly on the idea of marketing with blog comments. Bob was skeptical, but I had done it together with Steve O'Keefe.
Now it's official. Mequoda Daily reports that Google is indexing comments on blogs and Facebook posts. So add comments to your toolbox. And remember--Google is watching. So if you don't have something good to say, keep your comments to yourself.
Read the full story: Google Starts Indexing Comments – All of Them