I think this whole "scandal" over the
Wal-Mart blog has gone way too far. Blogs are not holy writ, for heaven's sake! Transparency is a quality that makes a blog more human than corporate-speak. But it's not a
crime to dramatize a blog for effect. (Good thing
Frank Bartles and Ed Jaymes didn't write a blog!)
One commenter on
Richard Edelman's blog actually wrote:
Ever hear of Joseph Goebbels? Maybe you think that's OK...
Have we gone totally nuts?
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