Tuesday, November 01, 2005

Copywriting Checklist

Preparing for a copywriting assignment?

Whether you write your own copy or hire a copywriter, the first step is gathering information. My "Copywriting Checklist" has guidelines to help you write selling copy. (It's not a formal questionnaire, though some of my clients have used it that way. Think of it as seeding the clouds for brainstorming.) For a free copy, just sign up for a subscription to my newsletter: How to Win Customers and Influence People.

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