Wednesday, May 31, 2006

Cordless and Non-Cordless

Seth Godin reports on a "Cordless Jump-Rope."

Years ago I worked for a mail order company that was selling a phone attached to a 100-foot reel extension cord. The company was calling it a "mobile phone."

The lawyer said "If I let you do this, you should fire me!... You have to say upfront that it has a cord!"

I renamed it "The Non-Cordless Phone."

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